In the world of fashion and modeling, diversity and representation have been growing in importance, yet the path to true inclusivity has been a long one. For years, the modeling industry has been dominated by a narrow representation of beauty, often overlooking entire communities. However, in 2016, a groundbreaking agency emerged that would change the landscape for transgender models: Slay Model Management. By creating the world's first and only agency exclusively dedicated to representing transgender models, Slay has made history. The documentary "Slay Model Search", directed by R.D. Alba in 2021, takes viewers on an emotional and inspiring journey into the lives of twenty transgender model hopefuls from around the globe. These aspiring models compete for a coveted contract with Slay Model Management, showcasing their passion, determination, and unique beauty. It is not just about modeling; it is about redefining the concept of beauty and representation in the fashion industry.
Slay Model Management was founded by Cecilio Asuncion, known for such films as
What's the T,
Model CiTizen, and
Road to the Runway, whose deep commitment to supporting transgender models has been a driving force behind the agency's success. The journey began in 2016, when Asuncion, after completing his documentary
What’s the T?, was inspired by the lack of representation and opportunities for transgender people in the fashion industry. Recognizing the potential for change, he decided to create a space where transgender individuals could thrive as models, offering a platform to showcase their talents and redefine industry standards. What set Slay apart from other modeling agencies was its exclusive focus on transgender talent. As Asuncion explains, the agency was not about quantifying or labeling gender - it was about recognizing and nurturing the passion and commitment of transgender models to succeed in the fashion world. Slay Model Management has since become a beacon for inclusivity, offering a space where beauty is not dictated by one's gender, but by their drive, uniqueness, and determination.
The documentary "Slay Model Search" follows 20 transgender models from across the globe as they participate in an annual competition for a contract with Slay Model Management. This fierce, inspiring competition mirrors renowned modeling searches like the Ford Supermodel Search, but with a specific focus on empowering transgender individuals to break barriers and be seen in mainstream fashion. Producer Cecilio Asuncion envisioned this competition as a way to provide visibility for transgender models and show the world that trans talent is as valid, beautiful, and marketable as any other model. The competition becomes a celebration of strength, resilience, and authenticity, offering a platform for transgender individuals to shine and reach new heights in their careers.
Since its inception, Slay Model Management has made significant strides in transforming the modeling industry. The agency's models have graced the pages of high-profile publications like Vogue Italia, Harper’s Bazaar Vietnam, Oprah Magazine, and Bride Vogue, and have walked the runways of prestigious fashion shows. These groundbreaking moments are not only a testament to the agency’s success but also reflect the changing tides of the fashion world. In an era where the term "inclusivity" is often overused, Slay Model Management has consistently proven its commitment to diversity. The agency has made history with milestones such as being the first to feature a transgender model on the cover of the Spiegel catalog, the first to have a transgender model on "Project Runway", and the first to cast an all-transgender group for the reality show "Strut". These "firsts" have made a profound impact on both the fashion community and transgender individuals aspiring to work within it.
At the core of Slay’s mission is the belief that transgender people are beautiful and deserving of a place in the fashion industry. As Asuncion explains, the agency’s goal has always been to foster an environment where transgender models can thrive, be respected for their talent, and develop careers based on their dedication and passion rather than their gender identity. Slay Model Management honors the trailblazing transgender models who have come before, including Tracey Africa, Caroline Cossey, and Lauren Foster, who faced immense challenges in their careers. These pioneers broke down barriers, but their work remains incomplete.
By continuing to showcase and elevate transgender models in mainstream fashion, Slay strives to further the legacy of these trailblazers while ensuring that transgender talent is embraced for their professional abilities, not just their identity. Cecilio Asuncion remains a central figure in this movement, working tirelessly to provide his models with the tools, support, and opportunities they need to succeed. His leadership and vision have shaped Slay Model Management into a force for change in the modeling industry, and his commitment to ending tokenism within fashion remains unwavering. As he mentions in an interview, tokenism continues to be a challenge for transgender models, with opportunities often being few and far between. However, Asuncion believes that simply existing and doing the work - developing models, advocating for transgender talent, and educating others - can break down these barriers.
Slay Model Management’s commitment to diversity is not just about representing transgender models but also about advocating for a broader redefinition of beauty within the fashion world. Diversity in fashion has often been a buzzword, but Slay has turned it into action. By showcasing transgender individuals who embody different backgrounds, experiences, and looks, the agency is challenging preconceived notions of what it means to be a model. The agency’s models do not have to conform to traditional standards of beauty or identity; instead, they are celebrated for their individuality and the unique perspectives they bring to the runway and photo shoots. Slay believes that true beauty comes from within and that the modeling industry should reflect the vast diversity of the world it represents.
Looking ahead, Asuncion and the team at Slay Model Management have big plans for the future. The agency aims for global expansion, with hopes to establish a presence in key fashion cities around the world. Their vision is not just about placing transgender models on the map but about creating a lasting impact on the fashion industry - one where models are judged by their talent and passion, not their gender identity. Asuncion is clear about his ambitions: "World domination." He envisions a future where Slay Model Management is not just a leader in transgender modeling but a driving force for inclusivity and representation across all forms of media. Through perseverance and hard work, he believes that the agency can reach new heights and continue to challenge the status quo in the fashion industry.
For aspiring models, especially those from the transgender community, Asuncion has some valuable advice: “Work hard, respect the craft, and be patient.” The modeling world is tough to break into, and it takes time to build a successful career. Aspiring models should understand that the journey may involve years of development, building relationships, and learning the ropes. He also emphasizes the importance of finding a supportive community and respecting the process, as success in the fashion industry is rarely instant. At Slay, the focus is not just on physical appearance; it is about finding individuals who are passionate, driven, and ready to learn. Models who embody these qualities stand out to the agency, and they are given the resources and opportunities to grow as professionals. “It’s about finding your tribe and never giving up,” Asuncion adds.
"Slay Model Search" is more than just a documentary about modeling; it is a celebration of resilience, beauty, and the ongoing fight for inclusivity in the fashion industry. Through Slay Model Management, Cecilio Asuncion and his team have created a platform that not only elevates transgender talent but also challenges the very foundations of traditional beauty standards in fashion. As the modeling industry continues to evolve, Slay Model Management remains at the forefront of this transformation, ensuring that transgender models are not only represented but celebrated for their talents, passion, and uniqueness. The "Slay Model Search" serves as a reminder that the future of fashion is diverse, inclusive, and filled with endless possibilities for those who dare to defy expectations and embrace their authentic selves.
Image credits: YouTube
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